23188 Zip Code Income, Population and Demographics

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In this article, we'll explore most of the 190+ data points we have for 23188, covering popular demographics statistics like household income, race, age and gender, educational attainment, poverty, housing, and transportation.

23188 is a zip code in James City County, York County, and Williamsburg city, Virginia, which covers Berkeley, Jamestown, Powhatan, Stonehouse, District 1, and Williamsburg, with a total population of 44,465 people.

The data on this page is from the 2022 American Community Survey (ACS) 5-Year survey from the US Census Bureau.

Median Household Income

According to the latest ACS 5-year survey in 2022, the median household income in 23188 is $96,821.00.

The chart below shows the average household income by age in 23188.

• Under 25
  $35,947.00
• 25 to 44
  $79,790.00
• 45 to 64
  $121,339.00
• 65 and over
  $89,217.00

Average Household Income

A very commonly asked question is "what is the average household income in the 23188 zip code?". The official term for the average household income is the mean household income. The mean household income is the total income of all households divided by the number of households.

The average (or mean) household income in 23188 is $117,364.00.

13.75% of households in the 23188 zip code are classed as high income households (making $200,000+ per year).

Household Income Tiers for 23188

We can also look at the household income tiers. This lets you see how many households fall into each of the earnings brackets and what percentage that bracket is of the total number of households.

The chart below shows the household income brackets to see which age groups have the highest median income. The actual data is more granular than these brackets, but we've simplified them into bigger categories to make reviewing the data for the 23188 zip code easier to view.

You can purchase the raw data above, which will have the full income tiers with smaller jumps in household income.

• Less than $24,999
  9.92%
• $25,000 to $49,999
  12.18%
• $50,000 to $74,999
  15.76%
• $75,000 to $99,999
  13.85%
• $100,000 to $149,999
  21.62%
• $150,000 to $199,999
  12.92%
• $200,000 or more
  13.75%

Per Capita Income

The per capita income is the average income of all people in the 23188 zip code. This is calculated by dividing the total income of all people in 23188 by the total number of people in 23188.

It differs from the average or mean household income because it includes all people in 23188 and not just the people who earn an income (i.e. children, retirees, unemployed, etc.).

The per capita income in the 23188 zip code is $48,435.00.

Population in 23188 by Race and Ethnicity

The total population in 23188 is currently 44,465 people.

The race and ethnicity of the population in 23188 can be very important for social research, economics, and marketing to a multi-culturial society.

Whether you want to target products or services to a particular race or ethnicity, or provide housing and new businesses to improve areas with a larger ethnic minority population, this data is very valuable for discovering suitable areas.

The chart below breaks down the population and percentage for each race and ethnicity in the 23188 zip code.

• 1.90% White
  865
• 95.00% Black/African American
  42,255
• 74.30% Native
  33,021
• 4.00% Hispanic
  1,784
• 13.30% Asian
  5,893
• 0.00% Hawaiian/Pacific Islander
  18
• 0.00% Two or more races
  0
• 2.20% Other
  980

Population of 23188 by Age and Gender

Another very important demographics statistic for the 23188 zip code is the age and gender of the population. The age and gender of the population can be used to track trends in population growth or decline, and for businesses, the data can be used to identify people important to you and your business need.

In the table below, we show age groups at a 10 year granularity for ease of use. The raw data, which can be purchased above, includes age and gender at a 5 year granularity.

Education Levels

Educational attainment is a very useful statistic that can give insights into other data such as the average household income, unemployment levels, and literacy.

What this means is that it is likely for areas that have higher levels of education to have higher average household incomes, lower unemployment rates, and higher literacy rates.

The chart below shows the educational attainment of the population in the 23188 zip code.

• Master's degree or higher
  23.86%
• Bachelor's degree
  41.20%
• Some college or associate's degree
  8.92%
• High school diploma or equivalent
  25.10%
• Less than high school diploma
  0.91%

Unemployment Rates

The unemployment rate is the percentage of the population that is actively looking for work but is unable to find a job. The unemployment rate is a very important statistic for 23188 because it can show how many people are actively looking for work and how many people are unable to find a job.

Lower levels of unemployment is generally seen as a positive sign for the economy. It also makes the government in 23188 look good because it shows that they are doing a good job of creating jobs, working to capacity, being efficient, and keeping the economy strong.

The unemployment rate is calculated using the total population in the 23188 zip code that are over the age of 16.

The current population in 23188 that are over the age of 16 is 36,858 people.

The unemployment rate in 23188 is 4.10%, which means 815 people are unemployed.

Median Age in 23188

The median age is an interesting metric because it gives us an idea of the age distribution of people in the 23188 zip code. You know when you see a median age that it is the age where half of the population is older and half is younger than it.

For demographic studies, this can be used to infer and compare date to things such as birth rates, the age of parents, and so on.

An increasing median age can be a sign of an aging population, which can be a sign of a declining population. This is because older people tend to have fewer children and die more often than younger people.

The median age in 23188 is 48.7 years old.

We can also look at the median age by gender to compare the see how each group compares to the total median age:

Median age by gender in 23188

48.7

Total

46.1

Male

50.4

Female

Households and Families

There are a total of 17,648 households in 23188, and the average household size is 2.49 people.

For families, the total number is 12,357, and the average family size is 2.99 people.

4.00% of those families in the 23188 zip code are living below the poverty line.

The table below shows the poverty thresholds for 23188 in .

Households and Families by Marital Status

There are four types of household and family, as defined by the Census Bureau:

• Married-couple
• Male householder, no spouse present
• Female householder, no spouse present
• Nonfamily household

In the table below, you can see the total households and families in the 23188 zip code for each type, as well as the average sizes.

Housing Data in 23188

There are total of 19,481 housing units in the 23188 zip code. Of those units, 17,648 (90.59%) are occupied, and 1,833 (9.41%) are vacant.

Rental Rates

Of the 19,481 housing units in 23188, 4,556 (23.39%) are occupied by renters. The median rent paid by renters is $1,480.00.

Owner occupied housing units make up the remaining 66.59% of housing units, with 12,973 housing units in total.

The table below breaks down how much rent is paid by renters in the 23188 zip code.

• No rent paid
  119
• Less than $500
  203
• $500 to $999
  526
• $1,000 to $1,499
  1,626
• $1,500 to $1,999
  981
• $2,000 to $2,499
  649
• $2,500 to $2,999
  294
• $3,000 or more
  277

Property Values

The median value of a property in 23188 is $394,800.00.

The table below breaks down the range of valuations for all properties in 23188.

• Less than $50,000
  161
• $50,000 to $99,999
  116
• $100,000 to $149,999
  179
• $150,000 to $199,999
  668
• $200,000 to $299,999
  2,494
• $300,000 to $499,999
  5,734
• $500,000 to $999,999
  3,314
• $1,000,000 or more
  307

Property Age

We can also look at the number of properties built in a given year to see the spread of property age in the 23188 zip code.

• 1939 or earlier
  226
• 1940 to 1949
  157
• 1950 to 1959
  315
• 1960 to 1969
  547
• 1970 to 1979
  1,363
• 1980 to 1989
  2,804
• 1990 to 1999
  4,164
• 2000 to 2009
  6,608
• 2010 to 2013
  3,115
• 2014 or later
  182

Vehicles Available per Household

Finally, we have data on how many vehicles each household in 23188 has. The table below breaks down the number of vehicles available per household.

• No vehicles available
  700
• 1 vehicle available
  5,793
• 2 vehicles available
  7,135
• 3 or more vehicles available
  4,020

Commuting to Work in 23188

The time and means of commuting to work are useful metrics to look at because they can be correlated against other data such as income and education level.

Does a longer commuting time indicate a higher average income? If so, has the huge increase in home working during the pandemic changed this?

Using these metrics, we can get a better understanding of the demographics of the 23188 zip code, how they commute, and how that correlates to other data points.

The average travel time is 25.5 minutes, and the chart below covers the range of travel times across the population of 23188.

• Less than 5 minutes
  287
• 5 to 9 minutes
  1,330
• 10 to 14 minutes
  3,201
• 15 to 19 minutes
  3,376
• 20 to 24 minutes
  1,722
• 25 to 29 minutes
  687
• 30 to 34 minutes
  1,754
• 35 to 39 minutes
  560
• 40 to 44 minutes
  822
• 45 to 59 minutes
  1,470
• 60 to 89 minutes
  1,086
• 90 or more minutes
  272

We can also look at the means of transport in 23188 to see which modes of transport people are using to commute to work.

• Drove alone
  14,904
• Carpooled
  1,155
• Public transportation
  119
• Walked
  165
• Other means
  224
• Worked from home
  2,625

Conclusion

Hopefully this article has given you the demographics data you were looking for in the 23188 zip code.

If you need more demographics data, or you need the data listed above in spreadsheet form with more granular grouping, head back to the top of this page where you can purchase the complete demographics data for 23188.

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