Southern Average Income, Population and Demographics

Are you tired of spending 10+ hours searching for demographic and population data for Southern, West Virginia? We have all of the data you need by state, county, city, and zip code that will save you many hours of research!

In this article, we'll explore most of the 190+ data points we have for Southern, covering popular demographics statistics like household income, race, age and gender, educational attainment, poverty, housing, and transportation.

The data on this page is from the 2022 American Community Survey (ACS) 5-Year survey from the US Census Bureau.

Median Household Income

According to the latest ACS 5-year survey in 2022, the median household income in Southern is $57,399.00.

The chart below shows the average household income by age in Southern.

• Under 25
  $42,125.00
• 25 to 44
  $74,639.00
• 45 to 64
  $68,971.00
• 65 and over
  $48,176.00

Average Household Income

A very commonly asked question is "what is the average household income in Southern, West Virginia?". The official term for the average household income is the mean household income. The mean household income is the total income of all households divided by the number of households.

The average (or mean) household income in Southern is $82,132.00.

6.01% of households in Southern, West Virginia are classed as high income households (making $200,000+ per year).

Household Income Tiers for Southern

We can also look at the household income tiers. This lets you see how many households fall into each of the earnings brackets and what percentage that bracket is of the total number of households.

The chart below shows the household income brackets to see which age groups have the highest median income. The actual data is more granular than these brackets, but we've simplified them into bigger categories to make reviewing the data for Southern, West Virginia easier to view.

You can purchase the raw data above, which will have the full income tiers with smaller jumps in household income.

• Less than $24,999
  18.18%
• $25,000 to $49,999
  24.65%
• $50,000 to $74,999
  17.25%
• $75,000 to $99,999
  10.31%
• $100,000 to $149,999
  15.64%
• $150,000 to $199,999
  7.95%
• $200,000 or more
  6.01%

Per Capita Income

The per capita income is the average income of all people in Southern, West Virginia. This is calculated by dividing the total income of all people in Southern by the total number of people in Southern.

It differs from the average or mean household income because it includes all people in Southern and not just the people who earn an income (i.e. children, retirees, unemployed, etc.).

The per capita income in Southern, West Virginia is $33,702.00.

Population in Southern by Race and Ethnicity

The total population in Southern is currently 11,905 people.

The race and ethnicity of the population in Southern can be very important for social research, economics, and marketing to a multi-culturial society.

Whether you want to target products or services to a particular race or ethnicity, or provide housing and new businesses to improve areas with a larger ethnic minority population, this data is very valuable for discovering suitable areas.

The chart below breaks down the population and percentage for each race and ethnicity in Southern, West Virginia.

• 1.00% White
  114
• 98.60% Black/African American
  11,739
• 94.40% Native
  11,240
• 1.10% Hispanic
  131
• 1.40% Asian
  162
• 0.00% Hawaiian/Pacific Islander
  2
• 0.10% Two or more races
  12
• 0.00% Other
  1

Population of Southern by Age and Gender

Another very important demographics statistic for Southern, West Virginia is the age and gender of the population. The age and gender of the population can be used to track trends in population growth or decline, and for businesses, the data can be used to identify people important to you and your business need.

In the table below, we show age groups at a 10 year granularity for ease of use. The raw data, which can be purchased above, includes age and gender at a 5 year granularity.

Education Levels

Educational attainment is a very useful statistic that can give insights into other data such as the average household income, unemployment levels, and literacy.

What this means is that it is likely for areas that have higher levels of education to have higher average household incomes, lower unemployment rates, and higher literacy rates.

The chart below shows the educational attainment of the population in Southern, West Virginia.

• Master's degree or higher
  11.12%
• Bachelor's degree
  23.84%
• Some college or associate's degree
  8.29%
• High school diploma or equivalent
  55.00%
• Less than high school diploma
  1.74%

Unemployment Rates

The unemployment rate is the percentage of the population that is actively looking for work but is unable to find a job. The unemployment rate is a very important statistic for Southern because it can show how many people are actively looking for work and how many people are unable to find a job.

Lower levels of unemployment is generally seen as a positive sign for the economy. It also makes the government in Southern look good because it shows that they are doing a good job of creating jobs, working to capacity, being efficient, and keeping the economy strong.

The unemployment rate is calculated using the total population in Southern, West Virginia that are over the age of 16.

The current population in Southern that are over the age of 16 is 9,608 people.

The unemployment rate in Southern is 5.60%, which means 338 people are unemployed.

Median Age in Southern

The median age is an interesting metric because it gives us an idea of the age distribution of people in Southern, West Virginia. You know when you see a median age that it is the age where half of the population is older and half is younger than it.

For demographic studies, this can be used to infer and compare date to things such as birth rates, the age of parents, and so on.

An increasing median age can be a sign of an aging population, which can be a sign of a declining population. This is because older people tend to have fewer children and die more often than younger people.

The median age in Southern is 42.7 years old.

We can also look at the median age by gender to compare the see how each group compares to the total median age:

Median age by gender in Southern

42.7

Total

40.9

Male

44.3

Female

Households and Families

There are a total of 4,539 households in Southern, and the average household size is 2.59 people.

For families, the total number is 3,028, and the average family size is 3.18 people.

8.90% of those families in Southern, West Virginia are living below the poverty line.

The table below shows the poverty thresholds for Southern in .

Households and Families by Marital Status

There are four types of household and family, as defined by the Census Bureau:

• Married-couple
• Male householder, no spouse present
• Female householder, no spouse present
• Nonfamily household

In the table below, you can see the total households and families in Southern, West Virginia for each type, as well as the average sizes.

Housing Data in Southern

There are total of 5,316 housing units in Southern, West Virginia. Of those units, 4,539 (85.38%) are occupied, and 777 (14.62%) are vacant.

Rental Rates

Of the 5,316 housing units in Southern, 863 (16.23%) are occupied by renters. The median rent paid by renters is $823.00.

Owner occupied housing units make up the remaining 64.92% of housing units, with 3,451 housing units in total.

The table below breaks down how much rent is paid by renters in Southern, West Virginia.

• No rent paid
  225
• Less than $500
  53
• $500 to $999
  528
• $1,000 to $1,499
  271
• $1,500 to $1,999
  11
• $2,000 to $2,499
  0
• $2,500 to $2,999
  0
• $3,000 or more
  0

Property Values

The median value of a property in Southern is $157,000.00.

The table below breaks down the range of valuations for all properties in Southern.

• Less than $50,000
  429
• $50,000 to $99,999
  622
• $100,000 to $149,999
  578
• $150,000 to $199,999
  628
• $200,000 to $299,999
  526
• $300,000 to $499,999
  477
• $500,000 to $999,999
  191
• $1,000,000 or more
  0

Property Age

We can also look at the number of properties built in a given year to see the spread of property age in Southern, West Virginia.

• 1939 or earlier
  1,118
• 1940 to 1949
  626
• 1950 to 1959
  705
• 1960 to 1969
  471
• 1970 to 1979
  607
• 1980 to 1989
  409
• 1990 to 1999
  700
• 2000 to 2009
  504
• 2010 to 2013
  166
• 2014 or later
  10

Vehicles Available per Household

Finally, we have data on how many vehicles each household in Southern has. The table below breaks down the number of vehicles available per household.

• No vehicles available
  333
• 1 vehicle available
  1,323
• 2 vehicles available
  1,629
• 3 or more vehicles available
  1,254

Commuting to Work in Southern

The time and means of commuting to work are useful metrics to look at because they can be correlated against other data such as income and education level.

Does a longer commuting time indicate a higher average income? If so, has the huge increase in home working during the pandemic changed this?

Using these metrics, we can get a better understanding of the demographics of Southern, West Virginia, how they commute, and how that correlates to other data points.

The average travel time is 21.3 minutes, and the chart below covers the range of travel times across the population of Southern.

• Less than 5 minutes
  73
• 5 to 9 minutes
  424
• 10 to 14 minutes
  805
• 15 to 19 minutes
  1,627
• 20 to 24 minutes
  839
• 25 to 29 minutes
  452
• 30 to 34 minutes
  673
• 35 to 39 minutes
  48
• 40 to 44 minutes
  42
• 45 to 59 minutes
  150
• 60 to 89 minutes
  80
• 90 or more minutes
  130

We can also look at the means of transport in Southern to see which modes of transport people are using to commute to work.

• Drove alone
  4,835
• Carpooled
  265
• Public transportation
  10
• Walked
  132
• Other means
  101
• Worked from home
  268

Conclusion

Hopefully this article has given you the demographics data you were looking for in Southern, West Virginia.

If you need more demographics data, or you need the data listed above in spreadsheet form with more granular grouping, head back to the top of this page where you can purchase the complete demographics data for Southern.

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